Our heritage

SIXTY YEARS of knowing what goes wrong, and heading it off

Three generations in the Viareggio Darsena. We know how a yard actually runs, not how it looks on paper, which is why our dates hold.

  • 1959The workshop opens in the Viareggio Darsena
  • 3Generations of the same family, same trade
  • 1Contact who answers for the job, from survey to installation
The founders embracing and smiling at the workshop door, in their work clothes
The founders, at closing time

About us

THE SAME NAME on the door since 1959

These photographs come from the family album. What they show is still what we sell: work that someone stands behind, personally, at the door of their own workshop.

1959, Viareggio

TWO PEOPLE and a doorway

The workshop began small: white work coats, a doorway in the Darsena and days that ended when the job was finished, not when the clock said so. Everything the company promises today, dates that hold and one contact who answers, started as the daily habits of two founders.

The founders outside the workshop window, a bicycle leaning against the wall
Outside the workshop

The craft

MEASURE TWICE promise once

Upholstery is learnt by hand: cut when you are certain, stitch so it lasts, redo what is not right before anyone has to ask. That standard was set at the start, and it is still how every cushion, panel and headboard leaves the atelier.

Black and white portrait of the founder in her work coat
From the family archive

The 1980s

FROM CUSHIONS to complete interiors

As Viareggio built bigger and bigger boats, the jobs grew with them: from single seats, cushions and curtains to complete yacht interiors, delivered to the yard’s schedule. The jobs changed scale; the way of working did not.

The founder in the 1980s, on the street outside the workshop
Thirty years on

Today the same family carries the same trade, with more tools and one unchanged rule: the yard should never have to chase us.

Hand-stitching a button onto patterned fabric Band saw cutting the shape of a wooden frame Shears trimming a block of foam A hand smoothing damask fabric over a shaped panel Hands fitting wadding around a foam block Tailor's shears and a leather template on the bench
The atelier, today

EXPERIENCE IS FOR ONE THING: seeing problems before they reach the yard.

FROM 1959 to today

1959Viareggio Founded The Martinelli family upholstery workshop opens, serving the yards of the Darsena
1980sGrowth Marine The atelier specialises in interiors for large yachts
2000sGenerations Company The business becomes Martinelli Luca & C. Srl, working with the leading yards
TodayThe atelier Innovation Automated cutting, Proliner measuring and skilled hands working together

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COME AND SEE how we work

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